Vivita is a unique product – the outcome of cooperation between Ewa Chodakowska and Polpharma. We were tasked with designing the entire visual identification of the newly-created brand, starting with the logo and ending with the packaging featuring the image of the sportswoman.
We also developed the brand key visual serving as a guideline for all the future advertising materials and communication media of Vivita. We also oversaw the energizing photoshoot of the model herself.
